Add natural shadows to entire product batches

AI shadows simulate how light behaves around an object. They take the product’s shape, height and outline into account and generate a shadow that sits naturally beneath or behind the item. This helps the product look grounded instead of floating on the page. Photoroom uses a lighting model trained on product imagery to generate shadows that adapt to the item’s proportions, so every photo feels dimensional and credible.

Different products benefit from different shadow styles. A diffuser-style shadow works well for cosmetics and small goods, while a sharper, directional shadow can define structure for fashion, footwear or accessories. With Photoroom, you can select soft, floating or hard shadow types, and the same choice applies seamlessly across every photo in your batch.

Reflective items create subtle, tight shadows, while transparent products need a lighter touch to avoid heavy dark patches underneath them. Getting this right manually is difficult at scale. Photoroom analyses each product’s outline and adjusts shadow density so glass, metal and other reflective materials retain clarity while still looking grounded.

Catalogs grow fast and when shadows vary between images, categories look unbalanced and PDP grids feel mismatched. Photoroom applies the same lighting logic to every image in a batch. This creates a unified baseline across SKUs, making the entire catalog more coherent and easier to update as new products are added.

Large catalogs can be edited together as long as the tool supports high-volume uploads and bulk adjustments. This makes it possible to update lighting, backgrounds and framing across thousands of images without handling each file manually. Teams that manage frequent drops or seasonal changes rely on batch editing because it keeps the entire catalog up to date with far less effort. Photoroom is built to support large batches. You upload your full set, choose your edits and the platform applies them across every file with the same settings. The result is a consistent catalog that stays aligned even at scale.

For many e-commerce workflows, AI shadows can replace traditional light setup. Heavy lighting setups are often used solely to create clean, consistent shadows, something that is difficult to reproduce across different shoots. Photoroom gives you a repeatable shadow style that works across supplier shots, studio images, generative photos or mixed catalog sources, reducing the need to re-shoot items only for lighting consistency.