Flat Lay API

Marketplace-ready, from every angle that matters: one.

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Trusted by leading companies

No per-image styling decisions required

Submit apparel, accessory, or product images and receive polished compositions with consistent styling, shadows, and framing. Configure your aesthetic once and apply it across thousands of SKUs, replacing manual stylist coordination and post-production with a programmatic, catalog-wide solution.

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Ideal for: fashion brands, apparel platforms, and marketplaces

Apparel and accessory catalogs
Seasonal drops and collection launches
Marketplace listings requiring consistent flat lay imagery
Replacing manual flat lay production pipelines

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Built for product and food enhancement

Automated flat lay composition

Convert any apparel image into editorial-quality flat lay styling with consistent product arrangement, natural fabric draping, and professional framing—applied automatically to every SKU you process.

Brand-specific styling rules

Configure composition parameters once (fabric fold style, product spacing, frame tightness) and apply them across your entire catalog. No per-image styling decisions required.

Professional lighting and shadows

Studio-quality directional shadows and lighting applied consistently, replicating the look of professional flat lay photography without the per-product production cost.

One image editing API to access multiple solutions

Connect to a single API and unlock best-in-class tools for every stage of product visual production: from cutout to composition to video.

Background Removal

The AI background removal API detects complex edges, handles transparency, and delivers clean cutouts at scale — ideal for product catalogs and marketplace listings.

PhotoFix

Automatically correct lighting, adjust brightness, and recolor product images through a single API call. Turn inconsistent photography into catalog-ready visuals.

Reposition

Automate centering, padding, and margin compliance across your entire catalog. Meet any marketplace spec through one image editing API endpoint.

Product Beautifier

Enhance low-quality product and food images automatically. No retouchers, no studios. Our AI restores detail, corrects color, and improves overall quality at scale.

Analyze QA

Audit millions of images with AI that detects crop issues, ratio mismatches, unwanted text, and background problems. Then fixes them automatically via API.

Image to Video

Generate product videos from static images with a single API call. Perfect for social ads, product pages, and marketplace enrichment. No video production required.

Photo Composition

Compose multiple product shots into polished hero images through the API. Build bundle visuals, collection pages, and editorial layouts automatically.

Virtual Model

Place apparel and accessories on AI-generated models that match your brand aesthetic. On-model imagery via API: no casting, no studio, no production timelines.

Flat Lay

Generate consistent, editorial-quality flat lay product photography at enterprise scale. Maintain visual identity across thousands of SKUs through one API.

Ghost Mannequin

Produce ghost mannequin apparel shots with perfect shape retention through an AI-powered API endpoint. Scale invisible mannequin photography without a studio.

Easily combine solutions to create powerful workflows

From raw upload to polished hero image, bundle, and video: build every asset your catalog needs in one API flow.

Photoroom API

Benchmarking AI Background APIs

Explore detailed performance comparisons of top AI image-generating APIs.

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Testimonials

Trusted by the brands selling at first sight

35,000 images processed across markets in a 3-month rollout

"We want to deploy Photoroom for all communication teams — to make marketing teams across all our sports brands autonomous in applying the packshot guidelines, with the same quality and consistency."

Thomas SchouteetenProduct Content Leader, Decathlon

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Frequently asked questions

What is the Flat Lay API?

An API that generates editorial-quality flat lay product photography automatically, applying consistent framing, shadows, and styling across catalog-scale volumes.

Why use a Flat Lay API instead of styling shoots manually?

Manual flat lay production requires stylists, studios, and post-production for every SKU. The API delivers the same editorial output programmatically, with consistency guaranteed across thousands of products.

How does Flat Lay differ from Virtual Model for apparel?

Flat Lay produces the "styled-on-surface" editorial look (think magazine spreads), while Virtual Model shows garments worn by a person. Many brands use both: Flat Lay for hero/thumbnail images and Virtual Model for "see it on" shots, and all from the same source photography.